Episode 144: How to Build a Brand from Scratch — Interview with Tiff Cheng

Branding is more than just a logo, color palette, and typography! In this episode Selina Ho sits down with Tiff Cheng, the founder By Tiff C — a boutique design and creative studio.



Tiff shares her knowledge on:

  • The basics of branding

  • How to build your brand strategy

  • Setting up an ecommerce website

  • Tips on optimizing your sales and product pages

  • ...And so much more!

Additional Resources:

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Episode 145: How to Have $20,000+ Launch

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Episode 143: How to Develop Products Without a Fashion Background